Real-Time Segmentation

For Targeted Marketing

Create granular segments with our state-of-the-art segmentation engine.

800+ global brands trust WebEngage for customer engagement and retention

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Precise Segmentation to Deliver The Best Customer Experience

Static Segmentation

Don’t need periodic refreshes? Create static segments with ease.

Live Segmentation

Influence ongoing user behavior with real-time segmentation.

RFM Segmentation

Build customer cohorts to identify immediate actionables with RFM.

Increased their engagement rate by


The RFM feature on the WebEngage dashboard helps us analyze our travelers’ behavior in depth which resulted in a 50% growth in online engagement.

Sridhar Anantha

Head - Customer Retention

Increased their number of transactions by


With real-time segmentation and automation workflows, WebEngage has helped us boost our bottom-line figures in a highly competitive category.

Saumil Gupta

Senior Marketing Manager

Increased their conversions by


WebEngage allows us to dive into the personal approach of lead nurturing, creating unique experiences and tailored recommendations for our customers.

Pranav Dabke

Campaign Manager

Why Is Our Segmentation Engine The Best-In-Class?

Static Customer Segments for Precise Targeting

Use customer attributes, behavioral data, and other derived insights to create static customer segments.

Live Segments to Engage Customers in Real-time

Create live segments with instantaneous data refresh based on user engagement with your brand. Create marketing automation workflows and engage your customers contextually in real-time.

RFM Segments and Cohorts to Identify the Low-hanging Fruits

Most loyal customers, or high-risk customers. Identify user segments that require immediate action, using the RFM model.

Clearly Defined Micro-Segments

User Attributes

Acquisition Channels

Channel Reachability

User Events

Device Technology


What our customers have to say

Shaw Academy Slide

“WebEngage has been crucial in revolutionizing our entire online user experience. The Support and Success teams at WebEngage are extremely supportive.”

Scott Newton
CCO, Shaw Academy

epigamia Slide

“Within 6 months, we’ve witnessed a jump in our email open rates and orders placed. WebEngage has also helped us reduce human hours and enhance efficiency.”

Isha Dhoble
VP – Marketing & Strategy, Epigamia

go-mmt Slide

“The WebEngage Customer Success team has worked tirelessly to solve our problems. We have enjoyed this kind of close collaboration with WebEngage.”

Vikalp Sahni
Ex – Co-Founder and CTO, Goibibo

Vezeeta Slide

“WebEngage stands strong when it comes to user engagement and retention. It understands the importance & nuances of the subject.”

Mohammad El Mougi
Chief Product Officer, Vezeeta

Acko Slide

“Win-back and policy renewal campaigns have contributed significantly to our overall revenue and resulted in improvement of our North Star
Metric i.e. Persistency ratio.”

Payal Saxena
Associate Director – Digital Marketing, Acko

Keep pushing forward.
We've got your back.

Trust our pros to timely help you with relevant solutions.

Quick and Easy

Connect all your tools to WebEngage and see the magic unfold rapidly.


Closely work with our onboarding specialists till your first campaign's go-live date.

Superior Customer

Our specialists are always ready to help you with relevant solutions.

Unparalleled Support
& Service

Your urgency is our urgency! Get round-the-clock support from our experts.

Explore More Products From Our Retention OS


Bring customers to your brand, or bring the brand to your customers. Don't let channel availability restrain your engagement campaigns. We've got your back!


Create workflows, set rules, select channels, and run contextual campaigns at scale with customer and business-triggered events.


Create personalized web experiences for your customers at scale with customized web pages, pop-ups, and notifications.

Resources to Drive Growth

A big thanks to our customers for collaborating
with us and breaking new grounds!

A big thanks to our customers for collaborating with us and breaking new grounds!

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We approached WebEngage when we were unhappy with a competitor's product. We wanted excellent service, which is one of WebEngage's intrinsic values. From Oberoi Hotels & EazyDiner to The Postcard Hotel, we're a 100% WebEngage client!

Kapil Chopra

Founder - EazyDiner & The PostCard hotel

Global brands trust WebEngage


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The Program helped us scale our business faster and bring down acquisition costs with time.


Ankit Agarwal

Founder, PHOOL

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